CAKE was founded in 2016 by the acknowledged entrepreneur in strategy, design and branding, Stefan Ytterborn.
After a global success with POC and more than 3 decades as an influential force in design, product development and communication, Stefan Ytterborn starts his new company - CAKE.
From the very start the goal was to create electric motorcycles that would combine excitement with responsibility, while inspiring the shift to a zero-emission society. The mantra instilled in the design team was “light, quiet and clean” and the result would two years later manifest itself in the first model, the Kalk, that first saw the light of day in January 2018.
The Kalk perfectly mirrored the founder’s passion for gravity sports while keeping in line with the ambitious sustainability creed. The result was a lightweight yet torque rich powerhouse that allowed for nimble, fast and exciting off-road adventures - all this without a noisy, polluting combustion engine, with minimal need of service due to the intricacies of the all-electric drivetrain and featuring driving characteristics that immediately won over fun-loving riders across the planet.
The awards quickly stacked up, accolades included the 2019 and 2020 Red Dot Design Award, IF Design Award, Automotive Brand Contest Award and several “Best in Show” designations awarded by numerous outdoor industry publications.